Odds are you got involved with online marketing because you enjoyed the idea of having extra time to do what you want. However, you should also remember that it’s important to build several streams of income, for two reasons: 1. If something happens in one area of your business, you still have another source (or [...]

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How (And Why) To Check A Domain/Website’s History

May 23, 2012

One of the important factors in whether or not your online business will succeed, is maintaining a positive relationship with search engines (ie. – not getting yourself de-indexed). But what if you’re purchasing a website from someone else? What sort of history does it have lurking beneath? To find out, you can use a free [...]

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4 Tips For Designing An Effective Call To Action

May 23, 2012

It’s very likely you already know that everything you create for your business should have a call-to-action. And while the copy itself is a big part of its success, you should also consider how your call-to-action is designed. Here are 4 simple ways to increase the effectiveness of every call-to-action: 1. Size is important – [...]

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Little Changes, Big Results

May 18, 2012

Like a golfer who makes even the slightest change to his or her stroke, your marketing results can dramatically change with even the tiniest of tweaks. For this reason, you should always try testing different elements of your advertising or even simple things like the layout of your blog. Researches once tested different variations of [...]

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Using Amazon For Niche And Content Ideas

May 18, 2012

If you ever run out of ideas of who to market to, or what to provide subscribers in a particular niche…take a look at Amazon. By browsing different book categories and checking out the various magazines Amazon has available, you can quickly generate a potential list of niches to explore. As for content, you can [...]

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Make Your Website Multi-Lingual

May 16, 2012

Aside from the obvious benefit of bridging potential language gaps between you and your visitors, it also benefits you in two other ways: Your website will have the potential to rank higher for specific, localized search engines. You make your content more accessible to other and, thus, are able to build rapport and convert more [...]

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Create “Feeder” Sites For Extra Leads And Traffic

May 16, 2012

Building extra sites that relate to your main niche allows you to thoroughly market your core site and/or brand, by serving as multiple sources of traffic. Even though these are “extra” sites, it’s important to still focus on creating high-quality content for them. As an added benefit, having several sites established can give you an [...]

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Website Tips: 3 Things To Optimize On Every Website

May 9, 2012

It’s no secret that getting found by search engines and generating organic traffic requires you to carefully tweak your site and optimize its content. To do so, here are 3 things every website should have optimized: 1. All title tags and meta tags… 2. Optimize your robots.txt file to hide sensitive areas of your website [...]

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Keep Your Marketing And Content Conversational

May 9, 2012

Instead of trying to talk yourself up or stuff keywords into your marketing, write in a tone that sounds conversational. Doing so will help you build rapport with your readers, avoid objections and sales defenses…and, ultimately, convert more browsers into buyers! To make this work for you, don’t picture yourself as writing to a group [...]

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3 Ways To Encourage Comments On Your Site

May 3, 2012

Sometimes, it might seem like your blog’s message isn’t being heard by others. If you’re looking to improve interaction on your site, here are 3 ways to encourage people to leave more comments: 1. Close each post with a question… 2. Be controversial… 3. If creating a numbered list like this one, ask people to [...]

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